Brick by Brick - Building a Senior Based Business


About Us

Bruce Allen Real Estate Consultants LLC

Bruce Allen Senior Real Estate Consultants is made up of true experts in the real estate and senior community spheres. Together, their expertise, experience along with their tried and true methods are the foundations of the ‘Brick by Brick’ course. Get to know the developers.

 
 

Course Developers

Nemovitz Group-Bruce WEB.jpg
SRES_Logo_no_tag.jpg

Bruce Nemovitz

Hi, I’m Bruce Nemovitz, partner of Bruce Allen Senior Real Estate Consultants. I have been a full-time agent for over 40 years and have always wanted to find meaning in what I do as well as provide a comfortable life and lifestyle for my wife, children and grandchildren. I know how hard the ups and downs of our business can be. Listings are becoming harder to obtain, but not for me in my own senior based real estate business. This business niche is based on personal contact with a handshake and a smile, not an internet algorithm!  Like you, I am currently an agent working with my wife Jeanne and buyer specialist Austin Cole. I started my senior niche over 25 years ago, and never looked back. I have since helped over 3,000 families sell their homes and move to a new lifestyle. I have written two books on the subject of seniors moving from their long-time homes; one for the senior, “Moving in the Right Direction” and one for the family helping their loved one make the move, “Guiding Our Parents in the Right Direction”. With my partner Adele Lund, we have developed a training program to show you how to build a long lasting and meaningful career.


adele_lund_amp.jpg

Adele Lund

Hi,  I’m Adele Lund, a partner at Bruce Allen Senior Real Estate Consultants.  I have had the pleasure of working with seniors and their families for over 30 years.  I began my work in this field as a job, but it quickly turned into my passion.  I have the pleasure of going to work each day, knowing that I’m going to touch a life in some profound way, and in turn they’re going to change mine for the better.  How many people can say that!

Over the years I’ve learned many valuable lessons from my senior clients.  In my early days I was prepared to tell them what they should do, why it was the right time to move, why my senior community was their best option.  Thank goodness I realized pretty quickly that I learned more about my client, their story, and built credibility by asking more and telling less. 

Over my 30+ year career in the senior industry I’ve been in sales, business development, community relations, sales training and public relations.  I’ve developed and presented programs to senior, civic and professional audiences on a range of subjects relating to older adults and their families.  I’ve written hundreds of articles, sat on professional panels, served on committees and councils, all with a purpose of sharing the wisdom I’ve gained from my clients, families and peers.

 

Course Contributors

Jeanne Nemovitz

Nemovitz Group- Jeanne WEB.jpg

Hi I’m Jeanne Nemovitz, Transaction Coordinator for Bruce Allen Real Estate Consultants. I work with my husband Bruce and have developed our administrative aspect of the business from the time the listing is taken to the day of closing. I have a real estate license and have been actively working with our clients for the last 35 years. I love what I do because I interact with the clients who list with us and help them overcome their fears about moving from the home they love to a new lifestyle unfamiliar to them. I interact with all of our partners to make their experience enjoyable and positive. By working together as a team we maximize our efforts which in turn creates a steady stream of referrals.


Austin Cole

Hello!  I'm a real estate professional focused on working with families to help with their real estate needs.  Whether it's selling mom and dad's long-time home, helping a college graduate purchase their first property, or handling an estate, I can help with it all.  Having grown up right here in southeastern Wisconsin, I'm very knowledgeable about the area, people, neighborhoods, and culture.  With nearly a decade of experience in sales and customer service, I understand how important it is to listen to my clients and stay personally connected with them throughout the entire process.  While I am extremely proficient with modern technology and social media marketing, I have not lost sight of the most important things in business and relationship building:  trust, integrity, honesty, and hard work.  My motto is “Put your heart into everything you do, and strive for the highest quality in all things.”  My years of experience in sales and customer service have put this attitude to the test.  

 
 


Bridging our experience for a successful senior based business

Together, we have many years of experience and started this senior based business before this was ever thought of as a niche. By building this business over many years, through trial and error, we now have our company running smoothly and with great results. Over the years and even today, Bruce goes into the homes on the initial appointment and discussed price, preparation and the services we offer. Once the listing is received, Jeanne then takes over with constant contact, some hand holding, and coordinates contractors for home inspection issues and preparation for market as well as the administrative work after accepted offer. Adele provides feedback and guidance as to our senior community partners and has critical insights into the senior living communities. Austin Cole is our buyer specialist and works with the leads that result from our listings and has insights through our education program as to our senior seller’s challenges and emotions.  This makes us experts in the field of senior living and sales.

Senior_color_banner-03.jpg



One of the most fortuitous events in my career was meeting Bruce Nemovitz.  As a young sales person working with seniors I realized one of the biggest obstacles keeping them from moving from their long time home to my senior community was selling their home.   Having lived in that home for decades they had no idea how to go about the process of selling.  I asked Bruce to speak to a group of my clients, to not only educate them on the process, but help them realize that with both our help, they could make this happen.  That first program changed my career and life.  Watching that group of seniors go from “fear of change” to “I can do this” was an experience I’ll never forget. 

The more we collaborated on clients, the more clients we closed.  The more I partnered with Bruce, the more ways we found to support each other while serving the senior client more fully.  We shared quality partners, we introduced each other to key people that would benefit from knowing the other, which has resulted in each of us having more success and a much richer work life.  Ultimately, what I found was when Bruce was the realtor for my clients, my close ratio improved.  Win/win/win!

Adele Lund, Brick by Brick Course Developer